
ScottyD
New Member
Hi everyone,
I have a business that offers training on data analysis products like Microsoft Power BI, Excel's Power Pivot & Power Query etc.
I am using Microsoft Ads to promote my business. However, very few of the clicks are turning into queries. I am at a loss to understand why.
The adwords I am using a relevant to my website and looking at the search terms that people are using to find my page, they are valid in terms of what we do. I think our website is decent (I've certainly seen worse!) and my research indicates that our pricing is comparable to my competitors.
But if I look at the last 30 days on Microsoft Ads, I have had 433 clicks and just 1 enquiry! That's terrible! It's costing me money and I am not getting the value from it.
I'd really appreciate some third party impressions on our website. If you could spare a few minutes to give me your thoughts on why you think we might not be getting enquiries, I'd be very grateful!
Here is a link to our most popularly clicked on advert: https://www.dataskills.co/Excel_Pivot_Tables_Virtual_Training
Thanks in advance!
I have a business that offers training on data analysis products like Microsoft Power BI, Excel's Power Pivot & Power Query etc.
I am using Microsoft Ads to promote my business. However, very few of the clicks are turning into queries. I am at a loss to understand why.
The adwords I am using a relevant to my website and looking at the search terms that people are using to find my page, they are valid in terms of what we do. I think our website is decent (I've certainly seen worse!) and my research indicates that our pricing is comparable to my competitors.
But if I look at the last 30 days on Microsoft Ads, I have had 433 clicks and just 1 enquiry! That's terrible! It's costing me money and I am not getting the value from it.
I'd really appreciate some third party impressions on our website. If you could spare a few minutes to give me your thoughts on why you think we might not be getting enquiries, I'd be very grateful!
Here is a link to our most popularly clicked on advert: https://www.dataskills.co/Excel_Pivot_Tables_Virtual_Training
Thanks in advance!