I wouldn’t say traditional lead generation advertising is completely dead, but it’s definitely evolving. The digital landscape is changing fast, with people becoming more selective about the content they engage with. What worked a few years ago might not cut it today.
One reason could be that audiences now expect more personalized and valuable interactions rather than generic ads. Also, with so much content online, standing out has become more challenging. It might be time to rethink strategies, focusing more on creating meaningful connections, using content marketing, and leveraging newer platforms and trends.