Interview with twitter mega-celeb @jkrums

[Third Sector Lab]

Anyone who tweets will know all about the ultimate twitter citizen journalist, Janis Krums (@jkrums).

Long before the big media outlets had even broken the story, Janis captured the very first photograph of Flight 1549 after it was skilfully put down in the Hudson River, New York, by Captain Chelsey B “Sully” Sullenberger.

Since taking that phenomenal photograph (left) with his iPhone, Janis’s world has been turned upside down. He’s done interviews with the BBC, CNN, ABC, Good Morning America and more.

I’m delighted to say Janis has agreed to take questions from followers of my blog, Third Sector Forums users and folks on twitter. The best questions will be posed to Janis and the full interview will be posted here and on my Sunday Mail blog.

So what are you waiting for TSFers…you can add your questions to the comments section of my blog, on this UKBF thread, on Third Sector Forums or you can fire them at me on twitter, just start your questions with: @ThirdSectorLab

I’ll be taking questions over the next 24hrs, right up until 20:30 GMT on 19th January 2009.

 

[Former Member 1]

Great Scoop...

I just hope he wasn't ripped off for his rights to the image and makes what it's worth from it. One thing's for sure; the news agencies sure will be!

 

[Brian McIntosh]

I thought about this the other day. Matt, I think you're right when you say that the News Agencies will use the picture, not just from him but from everyone who took images that day and sent them in, in any way they can without a second thought to royalties. Unfortunately, many news agencies have a clause which says that if you send a photo to us we can use it in any way we see fit without paying you a penny. Because of this, I have the phone numbers of all the main photo agencies on my phone and will ensure that I get a fair cut when I witness my "once in a lifetime opportunity." :thumbup1::001_tongue:

 

[Third Sector Lab]

One of the questions posed to him is about royalties and where things go from here.

He's been getting some serious attention in the mainstream media which should hopefully help him get his new business start-up off the ground.

 

[Brian McIntosh]

I'd be interested to hear the answer to that one Ross.

What business is he starting up?

 

[Third Sector Lab]

He's working on nutrition for elite-athletes, you can have a look at Janis's twitter here: Twitter / jkrums

 

[Former Member 1]

I thought about this the other day. Matt, I think you're right when you say that the News Agencies will use the picture, not just from him but from everyone who took images that day and sent them in, in any way they can without a second thought to royalties. Unfortunately, many news agencies have a clause which says that if you send a photo to us we can use it in any way we see fit without paying you a penny. Because of this, I have the phone numbers of all the main photo agencies on my phone and will ensure that I get a fair cut when I witness my "once in a lifetime opportunity." :thumbup1::001_tongue:

That reminds me; my lawyer advised me to put a clause in my published T&Cs defining and restricting the standard publication licence. To date I've issued them on a none-by-one basis. All the same of course; but it's slightly shakey ground when you have to pass material over quickly for it to go to air (or press as the case may be).

 

[peteark]

Matt I have produced a series of articles on video, I believe there is a huge market for business like your own, here is one I wrote yesterday

A common discussion point here at xxxxxxxxxxx is the use of video for ecommerce websites, my own thoughts are, as with everything online, if a process is done well it can beneficial, done poorly it can hurt.

Make no bones about it having video has now becoming a need to have, not a desirable extra. If 2 sites rank similarly it is said the one introduces video would move ahead in the organic rankings.

So what are the things we need to understand in regards to adding video to a website?

1. Do not add your videos to You Tube then redirect to your site, embed them straight onto your website, after a month link them to popular sites like You Tube

2. Do not have videos on auto start, if a persons speakers are on full tilt the results could be humorous but not good for your business

3. Keep the videos short, people do not have the attention span to watch long films, I would say, 5 mins max

4. The words spoken on video are now indexed, to that end 2,000 words on a video clip will always much easier to incorporate onto a page than text

5. Decide what videos you want on a specific page, then try and incorporate page relevant keywords within the video transcript

6. Poorly produced videos will devalue your website and business

7. Placement is important, having the videos viewed is desirable


For ecommerce websites video is the key to combating duplicate content

Let's look at one of our Clients websites xxxxxxxxxxxxx

Due to the amount of products on this site there are always going to be a problem displaying good quality unique content, this is a common problem for these type of sites.

To get around the duplicate content issues we introduce a short video on each item. People are more likely to buy a product they can see on a video, rather than than a picture, how many times do we believe something looks good, purchase it, open the box and think, 'crikey is that it'.

Video is here to stay, however proper implementation is the key to success

 

[Former Member 1]

Peter, I've taken the liberty of responding in a new thread rather than drawing this one off topic